RUSLAINI, R. .; BENARDI, B. . Mapping Word-of-Mouth Pathways: Tie Strength and Contextual Reference Considerations. Studia Ekonomika, [S. l.], v. 22, n. 2, p. 12–22, 2024. DOI: 10.70142/studiaekonomika.v22i2.230. Disponível em: https://www.jurnal-mnj.stiekasihbangsa.ac.id/index.php/StudiaEkonomika/article/view/230. Acesso em: 7 jul. 2025.