SYIFA PRAMITHA DEWANI; NI WAYAN EKAWATI. The Mediating Role of Brand Trust in The Influence of Celebrity Endorser Credibility on Purchase In-tention: A Study on Luxcrime Cosmetic Products in Denpasar. International Journal of Business, Marketing, Economics & Leadership (IJBMEL), [S. l.], v. 2, n. 3, p. 01–10, 2025. DOI: 10.70142/ijbmel.v2i3.334. Disponível em: https://www.jurnal-mnj.stiekasihbangsa.ac.id/index.php/IJBMEL/article/view/334. Acesso em: 6 sep. 2025.