Rena Wilona Rahma and Gede Suparna 2025. The Influence of Influencer Credibility on Brand Loyalty with Brand Trust as a Mediating Variable : Study on Make Over Lipstick Product Customers in Denpasar City. International Journal of Business, Marketing, Economics & Leadership (IJBMEL). 2, 3 (Aug. 2025), 11–19. DOI:https://doi.org/10.70142/ijbmel.v2i3.332.